I’ve been on a Jason Fried kick recently, and his podcast with Lenny was great. Jason amuses me because he seems almost confused by why any company would pursue anything besides profit. Which makes sense when he says it, but then you get outside of it, and it makes sense why companies chase growth and revenue. So going back to Jason often is a good idea.
Most people end up in this plateau area because they get some initial growth, the word gets out whatever, and they end up with like 6,000 somethings. And then you’re kind of like stuck there. And then it’s like, well, do you want to keep doing this? Were you just high on the growth or do you actually like the thing?
Jason Fried